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That's a Wrap — Looking Back on Season One of J&See: Views on Marketing

Posted by Kevin Taeyaerts on December 27, 2019

That’s a wrap! Season one of the J&See: Views on Marketing podcast has officially come to close. Since its inception in May, the podcast has grown into something bigger than we could have imagined. The goal was to get listeners to see how everyone is a marketer in some way or another. To do this, we searched for experts across all industries to show how companies and individuals employ very different — and useful — marketing strategies. Take a look at our season one line-up below — and subscribe so you're one of the first to hear season two. 

Ep. 1: Starting an Agency, Storytelling and AI with Ron Jacobs

Ron Jacobs, author and CEO of Jacobs and Clevenger, talks with Meg about the state of marketing, behavioral economics and AI.

Ep. 2: How to Reach Women Through Marketing with Patti Minglin

Meg sits down with Go Girl Communications CEO, Patti Minglin, to find out why marketing to women is such a difficult task for some companies.

Ep. 3: The Evolution of Radio Marketing with Mark Long

Mark Long, Program Director for Townsquare Media, talks about the enduring reach of radio, the importance of local brands and the resounding power of a single sense — sound.

Ep. 4: How to Market Yourself with Michelle Barnard

Meg meets with career coach and recruiter Michelle Barnard to discuss how you can successfully market yourself to potential employers.

Ep. 5: Nonprofit Marketing with Brooke Wiseman of Blessings in a Backpack

Meg talks to Brooke Wiseman, CEO of Blessings in a Backpack, a charity that provides food on the weekends for children who need it. Brooke and Meg chat about how nonprofits can make the most of limited resources through corporate partnerships, volunteer evangelists, social media and more.

Ep. 6: Omnichannel Marketing in the Digital Revolution with Danny Flamberg

Marketing consultant and author Danny Flamberg, talks about the balance of personalization versus privacy, how data is more than a magic word and the impact of AI on our future.

Ep. 7: The World of SEO with Grant Simmons

Meg sits down with digital marketing expert, Grant Simmons, to discuss how to earn that first click on Google, how start-ups can stand out in search engines and how to thoughtfully use social media channel to speak to your audience where they are.

 

Looking for more J&See? Don’t worry, season two of J&See: Views on Marketing will return in March 2020 with a whole new impressive line-up. In the meantime, download J&See: Views on Marketing on Apple Podcasts and Spotify. Or you can listen to all the episodes on Google Podcasts and Simplecast. And make sure you subscribe to get a new episode every month.

Topics: Direct Marketing, Data Marketing, Podcast

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