JNC-Web-Blog-Home-Header-Banner-Image-1200x800.jpg

J&C Blog

Find all the latest marketing trends on the J&C Blog.

The Do’s & Don’ts of Writing Email Subject Lines

Email Marketing, digital marketing, Subject Lines, Email June 13, 2019

 

It’s not easy to stand out in a crowded email inbox. But a good subject line can be the difference between your email getting opened… and ending up in the trash folder. If you want to boost your open rates, follow these simple do’s and don’ts for writing an email subject line that will get you the results you want.

continue reading

How Insurance Companies & Agents Can Use Content Marketing

Content Marketing, Content marketing strategy, digital marketing, Insurance Marketing May 9, 2019

 

In the age of the Internet, content marketing is key. From social media to web platforms to email, there are so many avenues you can use to share branded content. If you’re not taking advantage of these channels, you’re falling behind.

continue reading

4 Useful Social Media Techniques for Insurance Companies

digital marketing, Insurance Marketing, social media April 25, 2019

 

Social media must play a role in any business’s marketing plan. But when it comes to insurance companies, it can be tricky to figure out how social media fits with your brand’s voice. Here are a few quick tips to help make your insurance company relevant on Facebook, Twitter, Instagram and other social platforms.

continue reading

Why Your Business Should Start a Podcast

digital marketing communications, digital marketing, Podcast April 11, 2019

 

Podcasts are one of the most accessible forms of media. People can listen anytime, anywhere. According to Medium, the majority of listeners tune in during their commute: 52% while driving and 37% while on public transportation. And 32% of listeners catch up while they’re working out. Essentially, podcasts have become a part of people’s daily routine.

Because of the instant reach podcasts offer, businesses have tapped into this format to promote their brand, stand out against competitors and reach new audiences. Here are four reasons your business should consider creating a podcast today. 

continue reading

5 Marketing Podcasts You Should Download Today

digital marketing communications, digital marketing, Podcast March 28, 2019

iStock-1009981950 (1)

Audio-only storytelling isn’t a new phenomenon. From radio dramas like 1930’s War of the Worlds to FDR’s fireside chats, we’ve been tuning in for over a century. But podcasts changed the game for the 21st century. With free content available on-demand, it’s no wonder this form has exploded in popularity over the past few years.

continue reading

Recent Posts